Media Cloud - Triton Integration
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This application integrates the Media Cloud's Advertising Sales Management (ASM) media planning workflow with Triton Digital's TAP Advertising Server. TAP provides radio broadcasters, streaming music services, and podcast publishers with the tools necessary to dynamically insert highly targeted audio ads directly into live, on-demand, and podcast audio via server-side ad insertion.
Media Cloud customers can now streamline the fulfillment process for audio advertising campaigns with this seamless integration.